Upgrades and Squeeze Page Videos

Squeeze Page Defined: “Squeeze Page(s)” are a single web page with the sole purpose of capturing information for follow-up marketing. Essentially the business trades their value for the reader’s email addresses. We use a double opt in system that requires the viewer to confirm that they would like to receive follow up emails. The more value provided, the more likely the viewer is likely to confirm.

Another two part episode going down today on InspirACTION!

Part One:

Begins with a drive to Best Buy to purchase some upgrades for my business – including a new camera! What will it be? You should be savvy enough to figure out which one I purchased by the end of the video

Part Two:

Involves the creation of our first squeeze page video for the Own Your Brand Online Coaching. We have decided to make this the pilot video because we’re not satisfied with it quality yet, and believe we can do MUCH better!

Please leave some comments and feelings!

Below is the squeeze page video pilot.

What did you like best in the first edit?

What would make it more compelling??

What’s the one thing in this video above that you feel like, “needs improvment?”

THANKS EVERYONE!

Avram.

inspiraction Upgrading Equipment and Creating the First Squeeze Page Video

Coquitoday

Great video Av, really makes me pumped to be a big fan of Inspiraction. Loved the part about Best Buy taking your money, lol. Always nice to get some tech upgrades. Can't wait to start using some of your videos for the program.
Shannon

Awesome Avram! Psyched you got new equipment, that is always so fun! Nice new baby cow or elephant, lol I'm really looking forward to you teaching me all that you know in the video realm of blogging!!
http://dreamosity.com/ Dreamosity

I like your call to action to opt in, if you're coming into my house, you leave me your info… sneaky, but totally appropriate.

I'm not sure but having a butt show in a sales video may turn many off… gutsy though =) I crack up at his tan lines from his Tye dye tank tops though! LOL

Maybe he could look at the camera when he does the second shot? Ya know, actually use that neat feature by having 2 cameras.

I like it…!
http://dreamosity.com/ Dreamosity

OH! And after I went through the entire OPT in process… I love that I get to experience PREZI (the new powerpoint for college kids and presentations)… just make sure people know to keep hitting the next button. Love the final funnel image you give too.

PS. AVRAM, do an Inspiraction – on PREZI – the power of an visual presentation… errr something clever.
PPS.. Does Prezi cost anything, I'd totally become an affiliate if they did!
mikebaltus.com

ok I love the creative transparency of me needing to give something in return for entrance into the opportunity. This works for both parties benefit.
I would suggest that you let the audience know you are going to be delivering something that does carry VALUE. I'n not talking about money, I'm talking skill sets, tools for their business or brand, value in interpersonal relationships, a value thats measured on many different levels.
Also from being in broadcast radio for a few years… Avram you need to slow you speech pattern down 1/2 tick, you sound to “hyped”. Talk to me, not at me.
As for the Prezi presentation,While it's a great presentation, it covers a TON of material…maybe an abbreviated show may be in order for that page. I haven't timed myself watching it yet, but Cory reviewed the information in other broadcasts. It may be a bit long in the tooth for someone sitting alone reviewing it on there own. Can you set it to automatically run when engaged by a client?
all in all I really think your on the right road.
Others have commented on this, butt, I must admit the transition of Avram getting outta the tub needs work..
http://the247entrepreneur.com/ Cory Shanes

Thanks Mike. Awesome feedback. I agree Avram has got to make it super clear that just by giving the name and email address, we will provide them with value, no matter what.

As for the Prezi, I'm going to master the prezi down, and record myself doing a 7 minute overview of it. That will be one of the last things people will see before the buy now button.

love the feedback, this was a good idea putting up the pilot!
http://www.facebook.com/profile.php?id=514815823 Kristy Malmstrom Kleinert

I think your video is great….the only thing I would change on it is to have you get out of the hot tub wearing your birthday suit. Nuf said…. hehehehe! ;o)
http://CaboVacationGetaway.com Bob Patenaude

Using two cameras is a great idea. Agree with Mike, may want to slow it down just a little. You give me, I give you is a little long in the tooth, I think. You have so much to share, why not give a little bit up front first, leaving us wanting for more. May help with more opt-ins.

There was a little disconnect for me though. I was invited into your “house”, but never got there. Not that I need to see the inside of your house, but if that's where you say we're going, then you ought to go there & introduce your sales video/presentation again from there. I thought I had missed a step & if it were not for the fact that I already know & trust you, I probably would not have stayed for the presentation. Just being real.

You're terrific though, best to you & Cory.
Bob
http://AvramGonzales.com/ Avram

Those bastards! Yup I can't wait to reshoot this video and the next few I'm super excited!
http://AvramGonzales.com/ Avram

I couldn't help it Shannon! It reminded me of Discovery Channel right before my very eyes!

Looking forward to passing along what I know
http://AvramGonzales.com/ Avram

Hehehe thanks Marcelle – yea the ass has got to go! That HD picks up some serious stuff like those tan lines!

As to your final point – I've already got the “script” in my head on how to utilize that second camera better!
http://AvramGonzales.com/ Avram

You got it Marcelle! I'll do the Prezi Breakdown! They have a paid service… and I checked around a little bit but could not locate an affiliate program! Maybe you gotta pay then it reveals it to ya?
http://AvramGonzales.com/ Avram

Great points Mike, much appreciated my friend!

Definitely going to convey more value and less fluff, and I agree I need to slow it down thats solid.

We'll work on the ass shot Thank you for giving me some things to think about for the re-shoot!
http://AvramGonzales.com/ Avram

Ahahaha too funny!
http://AvramGonzales.com/ Avram

Hi Bob, thank you for shedding light on some possible confusion. If you're thinking it – others are as well!

Like yourself and Mike have mentioned, more value up front is a good idea. I also need to make it more clear about what's in the next video it sounds like. Keep in mind this is only getting people in the door – there are 2-3 other videos, in greater length, to be presented beyond the first.

Thanks so much for the input!
CoachJaneLee

Hey Avram

Love your videos. Gets us pumped up with what your next game plan is going to be. Taking us from Facebook to your Blog/website page and following up on Video number II. All great stuff. One sales tip for you my friend. If you are going to flaunt it and tease, you got to show some skin. Not to be too graphic. So give us a tip or a tiny piece of what you are going to sell to us before you lead us in the door. Hope this helps. To your continued success. Nameste.

Jane Lee, Marketing and Sales Coach

InspirACTION

Upgrading Equipment and Creating the First Squeeze Page Video

Comments

Do You Have a Facebook Banner Yet?

Choose Your Adventure

Blogroll

Archives